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See the corresponding
tender... |
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| LABELIUM
supported the L’Oréal site in its listing
strategy.
Laurent Chapuis, Director of Corporate Interactive
Communication at the l’Oréal Group,
outlines his vision for the project under three
headings.
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| “To
optimise the organic listings, which requires real
expertise, and to be capable of working effectively
with the other players in the site so as to achieve
real measurable and measured results." |
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COMPETENCE
- LISTENING
- CAPACITY FOR COORDINATION
- COLLABORATION WITH THE OTHER PROJECT PLAYERS |
“Organic listing whose effectiveness
has doubled in less than a year.” |
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