Apple announced product and policy changes that would impact data sharing and privacy across iOS which provoked a lot of reaction.

Data science techniques in the retail sector allow to improve the efficiency of e-commerce and polish the online user experience to maximize sales.

Attribution models with machine learning are based on the analysis of user behavior outside and inside the web.

Hyper-personalization is a data-driven digital marketing tactic that boosts customer engagement.

Data lakes and machine learning facilitate decision-making in the implementation of digital marketing strategies.

Learn about the changes that Chrome and Firefox will make to the management of third-party cookies. Special analysis on Chrome 80.

How is Artificial Intelligence affecting online marketing strategies? What are its main applications nowadays?

How is digital transformation affecting the banking sector? Discover the role of digital marketing in this development.