In this Agency Conversations episode, Amy Yu, Global Partner at Labelium, speaks with Google about Automation in Paid Media.
Labelium’s eighth acquisition reinforces the French-headquartered Group’s global ambition and strengthens its position in the digital performance market.
Building the digital ecosystem of the future doesn’t have to come at the expense of business performance. That is why the global e-commerce performance agency Labelium is launching footsprint, the first end-to-end digital sustainability change management partner.
“Maybe it’s time to stop ignoring this huge opportunity. NXTLVL’s mandate is to focus entirely on gaming, helping our clients become first-mover pioneers in this new frontier.” – Clayton McLaughlin, MD of NXTLVL
At Labelium, our drive to achieve a measurable positive impact for our clients, partners and our community is unwavering, and as a Google Premier Partner we are privileged to do so on the forefront of this fast-moving marketplace.
“I’m thrilled to join the Labelium team and put my passion for people’s growth forward, helping create optimized dynamics for talent growth, business success, productivity and fun!” said de la Torriente, who has over 20 years of experience in Big 6 agencies working across various areas from client leadership, to business development, to strategy and planning.
“We chose to work with Labelium because the agency possesses an entrepreneurial spirit very much like our own,” said Stephanie Bleau, Head Of Marketing and E-Commerce at BESTSELLER. “We truly appreciate the talented team that has been partnering with us and the transparency with which we tackle opportunities together.
Labelium LATAM now offers Eretail and Marketplaces, e-Commerce campaigns, conversion campaigns in Search, Shopping, GDN and Facebook Ads, as well as Feed Management. As part of its services, it is also ensuring Feed follow-up and product catalogue campaign optimizations to its clients.
“This will be a huge step forward in advancing transparency in our industry,” said Clayton McLaughlin, Managing Director of Labelium Play in North America. “To get a Neutronian certification, you have to pull back the curtain and say ‘this is how we do everything.’”
With Spallarossa and Allam joining, Labelium now offers e-retail clients a comprehensive end-to-end solution for e-commerce and marketplace spaces, including UX, media, pricing, management of marketplaces, digital retailers, and stakeholders.